File for ‘General’ Category
Beauty (PR) Public Relations Is All About Standing Out
Posted by: Allison in: ● February 26, 2010
- In: General
- 9 Comments
Beauty (PR) Public Relations and getting media exposure for a beauty brand is all about what sets a beauty brand or beauty product apart, not what makes the product fit into the fold of other beauty products that are currently on the market.
If you take a moment to think about what makes it into the [...]
Off Topic of Public Relations (PR) Preparing for Mo’Nique Interview
Posted by: Allison in: ● February 13, 2010
Off the topic of public relations for a bit, well sort of…
I am preparing for an interview with Precious star and Oscar frontrunner, Mo’Nique for PR.com, and in doing so I went to see the film Precious last night. I knew the film would be intense and that many parts of the would be disturbing [...]
Celebrities Becoming Drug Pushers, Public Relations Catastrophe, No?
Posted by: Allison in: ● January 22, 2010
- In: General
- 5 Comments
Should celebrities be pushing drugs in television commercials? Couldn’t this be a potential public relations distaster? I think so.
Solid Public Relations (PR) Strategies Versus Quick PR Fixes
Posted by: Allison in: ● January 16, 2010
- In: General
- 2 Comments
From working in public relations for over ten years and running my own public relations firm, Allison Dawn PR, for nearly seven years I have learned what makes client/publicist relationships work and what doesn’t.
The single most important thing to consider when choosing a public relations or marketing firm to represent your company is a shared [...]
Fashion Public Relations – Linking Women’s Media with Celebrity Media
Posted by: Allison in: ● January 12, 2010
- In: General
- No Comments
Fashion public relations is a lot of fun for us publicists! Seriously, what woman wouldn’t want to work with gorgeous fashion apparel, picking out the stars of that season’s line and pitching them to the media? Everything from designing the press kit to writing the promotional copy and seeing the results of your fashion pr [...]