May 21, 2011
Public Relations and Social Media Marketing: How Much Social Media Is Necessary for Public Relations Success? This is a question I have often asked myself since the public relations industry has changed so dramatically over the past ten years with the advent of online social media. Nowadays celebrities are using Twitter as their own personal ...
Tags: brand, celebrities, Facebook, marketing team, online social media, PR, pr agency, public relations, public relations agency, social media, social media marketing, tweet, TwitterGeneral, Public Relations
May 10, 2010
Beauty public relations is probably, truth be told, the most fun for any publicist to do, simply because skin care, color cosmetics, hair care, you name it… makes every woman feel special and pampered. Even something as simple as buying a new scented body lotion can sometimes make you feel almost as though you have ...
Tags: Beauty brand, Beauty PR, Beauty Public Relations, Chanel eye pencil, Chanel eye shadow, Clinique, MAC lip color, NARS blush orgasm, PR Firm, publicist, SUN Laboratories, Victoria's Secret MascaraPublic Relations
March 16, 2010
So, this can actually apply to any business, not just a public relations agency or ghostwriting agency like mine. In the past I have had to deal with all kinds of personalities when doing public relations work or writing or marketing work for people. Obviously, you cannot love everyone, that is unrealistic. However, once in ...
February 26, 2010
Beauty (PR) Public Relations and getting media exposure for a beauty brand is all about what sets a beauty brand or beauty product apart, not what makes the product fit into the fold of other beauty products that are currently on the market. If you take a moment to think about what makes it into ...
Tags: Allison Dawn PR, Allison Dawn Public Relations, Allison Kugel, Beauty packaging, Beauty PR, Beauty Products, Beauty Public Relations, media, media placement, New York Beauty Public Relations, public relationsPublic Relations
February 13, 2010
Off the topic of public relations for a bit, well sort of… I am preparing for an interview with Precious star and Oscar frontrunner, Mo’Nique for PR.com, and in doing so I went to see the film Precious last night. I knew the film would be intense and that many parts of the would be ...
Tags: film, Mo"Nique, movie, PR, Precious, public relationsBehind The Scenes, Celebrity Interviews, Celebrity News, Public Relations
January 22, 2010
Should celebrities be pushing drugs in television commercials? Couldn’t this be a potential public relations distaster? I think so.
Tags: Boniva, Botox, Brooke Shields, celebrities, drug commercials, drug companies, Latisse, public relations, public relations firm, public relations firms, Sally Field, Vanessa WilliamsCelebrity News, Public Relations
January 16, 2010
From working in public relations for over ten years and running my own public relations firm, Allison Dawn PR, for nearly seven years I have learned what makes client/publicist relationships work and what doesn’t. The single most important thing to consider when choosing a public relations or marketing firm to represent your company is a ...
Tags: Allison Dawn PR, Allison Kugel, Life & Style Magazine, Media placements, PR Firm, pr philanthropy, press, public relations, public relations campaigns, public relations strategy, publicity, US Weekly MagazinePublic Relations
December 18, 2009
One thing that certainly gives me an advantage as a publicist and marketing consultant that most of my colleagues do not have is my direct access to some of the most famous, brilliant, and innovative minds of our time.
Tags: Allison Dawn PR, Allison Dawn Public Relations, Allison Kugel, Barack Obama and David Plouffe, David Axelrod, David Plouffe, David Plouffe Interview, grassroots marketing, grassroots public relations, presidential campaign, The Audacity to WinBooks, Politics, Public Relations
December 14, 2009
As someone who holds the advantage of being both a publicist as well as a journalist i can say that when it comes to public relations tips and tricks of the trade, the best thing you can do when embarking upon a media tour of any kind is to catch up on your Washington Post, ...
General, Public Relations