Pop Culture News For An Intelligent Audience

Celebrities Becoming Drug Pushers, Public Relations Catastrophe, No?

January 22, 2010 10 Comments

What is it with celebrities pushing drugs on us in television commercials? And who on their public relations team convinced them that this would be a good idea for their public image?  Is it to stay visible in the public eye or simply to make a quick buck?  I really don’t get it. Either way, the ends just don’t seem to justify the means, and there is an embarrassment factor involved, no?

I just came acorss an article on AOL about that eyelash enhancing drug, Latisse and those commercials with Brooke Shields that we have all seen ad nauseum. Turns out some of the possible side effects of using this strictly for cosmetic enhancement drug are permanent. Duh! Why put a chemical into your system or on you unless it is medically necessary?  For people who use things like Botox, Latisse, permanent makeup, etc. and suffer uncomfortable, unsightly or dangerous side effects, I have this to say and this is a quote straight from the film Anne of Green Gables, “Now I hope you see where your vanity has gotten you.”  Leave nature alone.

I have seen Vanessa Williams on The Rachael Ray Show specifically to promote Botox Cosmetic. That’s why she was on Rachael Ray. She wasn’t promoting an album or a film. She was on there to plug Botox! Seriously? Ok.

Sally Field has been seen in commericals promoting the bone strengthening drug, Boniva. I’ll give Sally some points for the fact that it is a legitimate medical drug and not for cosmetic purposes, but why promote a medication for a drug company? Was Sally so passionate about the results she experienced with Boniva in stengthening her bone density that she just had to shout it from the rooftops? I just don’t know if I buy that. I think that generally speaking, celebrities lend their names to drug company advertising campaigns for money. I just don’t think that decision is a good one. All of these drugs have side effects and possible complications, as all drugs do. Why lend your name to that?  It is just asking for possible trouble and there are much better and more image enhancing ways to make a buck these days with a famous name.

I’m not saying Sally Field could make an appearance at the lastest night club opening, but I’m sure there are other options for her.

I don’t know if any of these women were advised by their public relations firms to accept these deals or if it was cooked up by greedy agents, or perhaps it was brokered through the celebrity, themselves.

Either way, I just don’t agree with it.

Tags: , , , , , , , , , , , Celebrity News, Public Relations
10 Comments to “Celebrities Becoming Drug Pushers, Public Relations Catastrophe, No?”
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