July 5, 2011
Fashion public relations is a lot of fun for us publicists! Seriously, what woman wouldn’t want to work with gorgeous fashion apparel, picking out the stars of that season’s line and pitching them to the media? Everything from designing the press kit to writing the promotional copy and seeing the results of your fashion pr ...
Tags: accessories pr,
Allison Dawn PR,
Allison Dawn Public Relations,
Allison Kugel,
apparel,
fashion,
Fashion PR,
fashion public relations,
fashion publicist,
Fashion publicity,
fashion reporters,
Juicy Couture
June 27, 2011
When it comes to fashion public relations tactics, achieving product placement or editorial mention in publications like Vogue or Elle used to be the gold standard, and in many ways that stiil holds true. But here is the wrinkle in that theory – nowadays pop culture celebrities seem to have more of a direct influence ...
Tags: Allison Dawn PR,
Allison Kugel,
Fashion PR,
fashion public relations,
fashion public relations strategies,
Girl Next Door,
Kardashian,
Kim Kardashian fashion pr,
Paris Hilton,
public relations tactics,
US Weekly,
US Weekly fashion trends,
Vogue
