Allison Dawn PR Client, Flexfit, Announced as Official Headwear for Two Clubs

Long Island Ducks, Bridgeport Bluefish to wear Flexfit brand exclusively in 2012

Central Islip, NY, January 24, 2012 –(PR.com)– The Long Island Ducks and Bridgeport Bluefish, members of the Atlantic League of Professional Baseball, today announced a partnership with world renowned headwear manufacturer Flexfit/Yupoong, making the company the official on field headwear of the Ducks and Bluefish, as well as the first choice for all retail sales at the Waddle In Shop and Bluefish Gear Shop throughout the 2012 baseball season.

“We’re excited to be able to partner with Flexfit, a company whose values are in lockstep with ours on providing our players and fans with cutting edge, high caliber headwear,” said Ducks President/GM and Bluefish Senior VP Michael Pfaff. “Flexfit has established itself as a world leader in the category and we’re working on some exciting new looks and designs for all to enjoy this upcoming season.”

In addition to providing the teams with all on field headwear, including spring training/batting practice headwear, special event headwear and potential playoff/championship caps, Flexfit will enjoy exposure through team marketing platforms. Along with the new look and feel, players and fans will enjoy sleeker, more streamlined designs with moisture-wicking performance and cutting edge styles during the 2012 campaign.

To be a level above, Flexfit implements set routines of Research & Development. Through the years, Flexfit has introduced new products that have revolutionized the headwear industry. From the famous Flexfit sweatband to the company’s cool & dry technology, Flexfit is always staying ahead of the curve. Flexfit is constantly searching for new product innovations that can bring joy to hat bearers and improve the welfare of the communities they are involved with.

“Flexfit is excited to be the official 2012 headwear sponsor of the Long Island Ducks and Bridgeport Bluefish professional baseball teams,” states Flexfit LLC President, Thomas Cho. “We look forward to both teams enjoying the comfort and performance that only Flexfit hats can provide.”

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Contact Information
Allison Dawn PR
Allison Kugel
516-942-0264
Contact
www.AllisonDawnPR.com
www.Flexfit.com

I have always been a big proponent of community service and charitable work as an effective and positive public relations strategy. This is mostly because I have always been a believer in doing charitable work in general as a way of helping others and bringing positive energy back to you. I always advise clients that they can never go wrong by choosing to align their product and/or service with a likeminded and complimentary non-profit organization. Over the years I have learned quite a bit through trial and error, where responding to scandels, gossip or bad press is never the answer. Public relations strategy that works in re-directing the public’s attention is never tit for tat, but strategically focusing the public’s or an industry’s attention elsewhere by engaging a client in something positive and community oriented. From animal rights organizations like PETA to children’s charities like Shriners Hospitals for Children, my clients’ have always benefited from lending their brand to a worthy cause.

This October, my client Flexfit will be the official headwear sponsor for the Justin Timberlake Shriners Hospitals for Children Open taking place in Las Vegas, Navada. What initially drew me to Flexfit as a potential client was their love of corporate charity and responsibility. They have made non-profit work part of their business model and I commend them for it. In that way we are very like minded.