Allison Dawn PR Blog

Posts Tagged ‘public relations campaign

Is Any Publicity Good Publicity?

Posted by: Allison in: ● July 19, 2010

“There is no such thing as bad press.” Everyone has heard that quote, and while some publicists and public relations firms would defend this statement, others would argue against it to the point of hostile debate.
So is any publicity good publicity? it depends largely on if you are simply looking for attention or if you [...]

Does Public Relations Automatically Lead To More Sales?

Posted by: Allison in: ● June 30, 2010

Does Public Relations Automatically Lead To More Sales? Thi is a tricky one. A client signs on with a public relations firm in hopes of shining a spotlight on their product or service with the ultiate goal of generating more business. Let’s face it, getting press is nice, but you can’t feed your family with [...]

Public Relations Grassroots Campaigns

Posted by: Allison in: ● June 24, 2010

Public Relations grassroots campaigns rooted in blogging, SEO, press release distribution and generation of incoming links are an amazing tool for building a groundswell of recognition and support  for your business.
So many people are in a rush to obtain magazine, radio and television coverage for their business, while neglecting the public relations benefits of online social [...]